A SWOT analysis provides a comprehensive assessment of our company's internal strengths and weaknesses, as well as external opportunities and threats. This analysis directly informs our marketing plan, enabling us to leverage our strengths, address our weaknesses, capitalize on opportunities, and mitigate threats effectively. Our SWOT analysis underscores the importance of aligning our marketing plan with our internal strengths and opportunities while addressing weaknesses and mitigating threats. By leveraging our innovative technology and strong partnerships, we aim to capitalize on the growing demand for Wi-Fi security solutions and expand our market presence. Simultaneously, we remain vigilant in addressing competitive threats and regulatory challenges to ensure our company's continued success and growth in the dynamic cybersecurity landscape.